A recent survey at Axial, a NYC-based technology company, asked employees, “What do we do well here?" Ninety percent of responses mentioned the positive culture and the people that they hire. A response like this doesn't happen overnight-- from the very beginning, the Axial team understood the importance of employer branding in a competitive talent ecosystem like New York.

In this webinar, Alex Steinberg, the lead recruiter at Axial, shares how her team has built an employer brand that helps attract the right talent as well as retains top performers. She'll share insight into how to define and market workplace culture, create a great candidate experience, and facilitate referrals.